OBJECTIVE: RENEW THE LOGO
Due to the development of a new studio's website design we decided to develop a new logo. Start with pencil-sketches:
So far everything is wrong, keep drawing:
We are going around the idea with pencil. There are some more sketches:
We Begin to digitize the logo ideas:
Sketching variants. Designer suggests using a circle with gradient and pencil:
Use this variant and sketch these ideas:
This variant was not entirely successful. We're going back to the old version of the logo, giving it a gloss, adding gradients and shadows. We create a new and trendy logo.Before it was like that:
Now:
Working on corporate identity.
Production of the studio's logo:
Pavel Saik — project management
Andrey Prokopenko — design